Salesforce CRM is one of the most expensive and suitable for large organizations. So, which one would be the best CRM software for small businesses in Australia?

Here in this article, we will talk about the most trending CRM for small businesses, specifically in Australia.

With the rise of CRM usage in businesses, it is now necessary for every business to use perfect CRM software to compete with competitors and capture the market for business growth.

Custom CRM software is for long-term business planning. The rest are third-party CRM tools like Salesforce. So, check out the below list for CRM software in Australia.

Best CRM Software for Small Businesses in Australia: 

• Folk
• Zoho CRM
• FreshSales
• Sugar CRM

Bets Small CRM for Simple Ultra personalized Businesses | Folk

Folk CRM works differently compared to other CRMs. It doesn’t contain any complex charts or sales pipelines. While working on Folk CRM, you don’t need to think about your business relationships as numbers on a dashboard. 

Instead of all the above, Folk CRM offers a simple way to handle all your contacts and send ultra-personalized emails to your lists at scale, replacing robotic templates with the unmistakable charm of the human voice.

Folk CRM is useful for keeping multiple kinds of relationships. You can deal with clients and investors who are at different relationship stages. If you need more ideas, explore Folk Gallery to see 50 templates. 

If you want to send ultra-personalized emails, Folk has got you covered. To get started, click on the top right corner and compose a new dynamic email. By simply typing a forward slash, you can add any contact’s data field to the body of the email. This includes the member’s name, company details, or any custom field from your contact list. After you finish writing the email, you can review it to ensure that the static part of your email flows well with the dynamic part.

Folk CRM Features and pricing

There are two plans available for this service. The Standard plan costs $14 per user per month and includes 100 enrichments and 500 messages per month. The Premium plan, which is the higher tier, costs $29 per user per month and offers an increase in the cap to 500 enrichments and 2000 messages per month. 

If you sell high-ticket products or services that require a long sales process, then the Premium plan with its enhanced feature set and pricing would be a better fit for you.

Zoho CRM in Australia

Most of the SMBs are using Zoho CRM software in Australia. It provides reliable analytics and strongly supports sales and marketing. While considering a CRM for your business, Zoho CRM is the best option for the long run. It is economical even if you have large data sizes with time. The free plan is even better than the other free CRM plans. 

It stays affordable even if you choose the full range of features including advanced reporting, machine learning, and AI. Zoho CRM is considered the best CRM software for small businesses in Australia because of its robust features. 

 Zoho offers a comprehensive suite of tools for businesses. Along with sales management, it also provides features such as email marketing and a company activity feed to facilitate communication between teams. You can create self-service portals for your customers, use help desk features, and utilize automatic lead scoring. In short, Zoho is a one-stop shop for all your business needs.

Zoho CRM Pricing and Features

The Standard plan is the most economical option, starting at $20 per user per month. As you progress to higher plans, you get access to more features and increase the limit on existing ones. Let’s take a closer look at each plan. The Professional plan (priced at $35 per user per month) provides more automation and process management. The Enterprise plan (priced at $50 per user per month) offers more data analytics and customization options for the interface and functionality. 

Finally, the Ultimate plan (priced at $65 per user per month) unlocks Zia, Zoho CRM’s AI model that can handle tasks like updating your contacts database, providing real-time sales pipeline performance analysis, and answering sales questions in a chat window. You can ask Zia questions like “How many leads did we generate this month?” and it will instantly show you the results. It’s like having a mini-ChatGPT for all your business metrics. The Standard plan is the most economical option, starting at $20 per user per month. As you progress to higher plans, you get access to more features and increase the limit on existing ones. 

Let’s take a closer look at each plan. The Professional plan (priced at $35 per user per month) provides more automation and process management. The Enterprise plan (priced at $50 per user per month) offers more data analytics and customization options for the interface and functionality. 

Finally, the Ultimate plan (priced at $65 per user per month) unlocks Zia, Zoho CRM’s AI model that can handle tasks like updating your contacts database, providing real-time sales pipeline performance analysis, and answering sales questions in a chat window. You can ask Zia questions like “How many leads did we generate this month?” and it will instantly show you the results. It’s like having a mini-ChatGPT for all your business metrics.

FreshSales CRM Best for Basic Needs of SMBs in Australia

FreshSales CRM provides basic features that are good for most small-sized companies. Freshsales is a platform that integrates both phone and email to enable sales teams to communicate with prospects efficiently. It provides email alerts that notify you when an email is opened and when the customer clicks on a link. 

FreshSales CRM Features

Freshsales also offers strong analytics and reporting functionalities that provide insights into sales-ready buying signals and behaviors. This helps sales teams to take action at the right time for the best outcomes. Additionally, the analytics provide information on prospects’ engagement level, context, and online behavior, which help sales teams to have relevant conversations with future customers based on their interests and needs.

Sugar CRM

SugarCRM is an important player in the CRM field, and what sets it apart is that it was one of the earliest to start as an open-source project. This fact makes it the most developer-friendly CRM we have tested so far. All modules, portals, and reports are customizable, which means that with some effort, you can get the most out of your CRM.

If you have a clear understanding of what you want from your CRM, SugarCRM is a good option to help you achieve it. However, it might be a bit complex to use for larger organizations that require extensive customization, and they may need support to navigate the system. On the other hand, smaller organizations that just want to get started quickly might find the various options of SugarCRM overwhelming. In that case, it may be better to opt for a more SMB-friendly CRM product.

Final Verdicts

There are a lot of CRM tools in the market. I have shared the most trending CRM Software for Small Businesses in Australia. If you’re looking to boost your business, then its good to consider a CRM which is capable to work according ot your requirements. Xpert Prime helps is successful CRM implementation services, CRM consultation services, CRM customization services, and CRM integration services. You can knock the door anytime to get a free consultancy. Discussion will provide a great clarity about what to choose or where to start.